Marketing and Industrial Relations Expert Sunday, 21 February 2016 No Comment




Job Summary



Locations:


Delhi


Experience:


5 – 10 years


Keywords / Skills :


Digital Marketing, Social Media, Marketing, PR/Crisis Management, Brand Building, Corporate Communication, Program Management, Event management, Media and Public relations, Content promotion


Education:


B.A, MBA, PG Diploma, PGDM


Stream:


• English
• PR/Advertising
• Advertising/Mass Communication
• Marketing
• Advertising/Mass Communication


Function:


Marketing & Communications


Role:


• Marketing Manager
• Public Relations – Manager
• Market Research – Manager
• Brand Manager


Industry:


Government/ PSU/ Defence


Summary:


Marketing opening in Semi Govt Company.


Posted On:


20th Feb 2016



Create, develop and manage content for Company off line and online presence

Coordinate web projects across departments and ministries


Maintain a consistent look and feel throughout all web properties


Working with a cross-departmental team, maintain and develop the master content calendar for all the content on MyGov (including discussion groups, discussions, tasks, contests, creative contests etc.)


Copy edit and proofread all web content


Keep current with emerging web technologies through relevant blogs, listservs, and events


Assure web-based information is archived for future needs and reference


Using web content management systems to analyze website usage statistics


Drafting reports and preparing summaries for senior managers, clients and partner organizations, departments and ministries


Promoting information about the website to target customers and partners


Carrying out regular quality assurance checks and balances on content


Create requisite promotional literature and other forms of communication


Create marketing and promotional materials, both print and electronic


Design and launch email marketing and social media campaigns


Create thought leadership material


Create and deliver press releases, media relations content, case studies, white papers, executive bios, corporate newsletter content, social media content and speaking proposals


Identify, develop and execute communications strategy for key media contacts and customer references


Conduct extensive media and industry outreach


Coordinate conference, trade shows, and press interviews


Manage information and channelize communication (internal and external) accordingly


Prepare agendas and conduct project research


Chalk out briefings and presentations, functional descriptions, system specifications, guidelines, special reports and other project deliverables to meet project requirements


:


Digital MarketingSocial MediaMarketingPR/Crisis ManagementBrand BuildingCorporate CommunicationProgram ManagementEvent managementMedia and Public relationsContent promotion

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